What’s your biggest social media marketing challenge?

Although social media is an essential part of any marketing strategy, hiring a social media marketing consultant can be expensive for a new or small business. Professional social media marketing services can run anywhere from $1000 – 3000 per month. I started Tonya Walker Marketing Group in 2008 because I saw many companies and brands [...]

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5 Social Media Marketing Blunders You Should Avoid

As social media marketing consultants, we’ve heard it all and seen it all. We don’t want you to make the same mistakes so many other have in the past. Watch out for these 5 common social media marketing blunders. 5. Thinking all followers are good followers If you’ve ever entertained the idea of buying Twitter [...]

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Pimp Your Press Release For More Social Engagement

Gone are the days of the ‘blah’ press release. The press release is now a social media marketing tool that provides an inexpensive way for companies to share timely news and information with large audiences. Online press releases have some powerful search engine optimization (SEO) and social engagement capabilities that you should be taking advantage [...]

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Social Media Marketing Is A Team Sport

Social media marketing is essential to the success of your business, but having the proper training is just as important. There’s more to social media marketing than just tweeting or posting updates. You need to know how to engage your audience and measure your social media campaigns for effectiveness. Maintaining consistency and leveraging each platform [...]

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Buy Twitter Followers? That’s A Horrible Idea!

If you are looking to buy Twitter followers, you have come to the wrong place. I don’t guarantee 2000 new followers overnight because I’m a marketing professional, not a botnet. I’m here to tell you that it’s a horrible idea to buy Twitter followers. It just doesn’t work. Selling Twitter followers is actually big business [...]

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6 Time-Saving Social Media Marketing Tips

Social media marketing can be a time-consuming endeavor that offers very little reward…that is, unless you follow these six tips to save time and maximize effort. 1. Have a plan. Planning is the key to success in business, in marketing, and in life. Develop a social media marketing plan detailing your social media activities. Advance [...]

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What Every Marketer Can Learn From Chinese Food

I’ll admit it – I love to travel and I love to eat Chinese food! I am also a marketer always on the hunt for new ideas and inspiration. I have lived in and visited many states and countries. I always eat Chinese food, at least once, no matter where I am in the world. [...]

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Facebook Business Page Timeline Cheat Sheet

I found this handy Facebook business page timeline “cheat sheet” from Hubspot. You probably already have the business page timeline, but it never hurts to double check, just to make sure you know how everything works. Many of us are constantly looking for ways to get more Facebook likes, comments, and shares, but we often overlook [...]

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How to Blog for Your Business

Regardless of your industry or business size, you should be blogging. The benefits of blogging for your business include: Establish yourself/organization as an industry expert Increase organic search engine ranking Increase web traffic Increase revenue “Free” marketing Word-of-mouth marketing I’m guessing, by now, you are sold on the benefits of blogging and ready to get started. [...]

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Marketable – Where Marketing & Technology Meet

Marketable is set to launch on Monday, June 18th! The new blog will bring you the latest tech and social media news from a marketing perspective. Marketable is a must for marketing professionals, business owners, and tech enthusiasts. Topics on Marketable will be social media, mobile devices and apps, and lifestyle gadgets. They will offer free [...]

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