Marketable – Where Marketing & Technology Meet

Marketable is set to launch on Monday, June 18th! The new blog will bring you the latest tech and social media news from a marketing perspective. Marketable is a must for marketing professionals, business owners, and tech enthusiasts. Topics on Marketable will be social media, mobile devices and apps, and lifestyle gadgets. They will offer free [...]

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Watch Twitter’s First TV Commercial [VIDEO]

Twitter aired its very first tv commercial today during Nascar on TNT. Watch the ad below…thoughts? Google+

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Hackers At It Again: Protect Your Smartphone

As you may have heard Snookie, from the Jersey Shore, had her cell phone hacked and subsequently nude photos of her were leaked online. Rest assured this is NOT an entertainment blog and that is my final word on the reality star. I will, however, give you a few tips to protect your smartphone from [...]

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WWDC2012: Let the excitement begin!

I’m excited to be liveblogging WWDC2012 starting with the keynote tomorrow at 10am PST. Apple is rumored to be releasing iOS6, a mapping application (iMap?), a new notebook, Siri for iPad, among other things that will mostly appeal to users. The rumor mill seems to be in agreement that the iPhone 5 will not be [...]

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Best practices for maintaining social media security

Since over 6 million Linkedin passwords were, reportedly, posted to a hacker site on Wednesday, I felt it would be helpful to compile a list of best practices to help you maintain your privacy and security online. 1. First of all, DO NOT use the same password for all accounts. This just makes things a [...]

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Mobile apps for small business marketing

Does you brand/organization have a mobile app? If not you are missing out on some valuable face time with mobile users.  They make purchases, receive push notifications, and share content with friends and family all from their mobile devices. Check out the Vegan Substitutes Guide and find out how we can help you build a [...]

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What does your organization’s mobile marketing campaign include?

Google+

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Top 10 benefits of mobile marketing for small businesses

As with any successful marketing campaign, you must define SMART goals ahead of time. As a small business owner you may be thinking that mobile marketing is a waste of time or money. Well, I’m here to tell you that it is not. See how simple it is to get started with mobile marketing before [...]

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Mobile marketing in action

Here are a few examples of mobile marketing at work… All of these brands are trying to engage audiences via mobile marketing. If you see a QR code you’re probably going to scan it…out of curiosity! An interesting image or product will prompt you to send a link to friends. Enticed by the idea of [...]

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Mobile marketing: what is it & how do I get started?

Mobile marketing is all about reaching your target audience through mobile devices such as phones and tablets. You can do this using… Text and/or multimedia messages (SMS/MMS) Mobile website Mobile applications (apps) I’m not going to provide mobile marketing stats to encourage you to develop a mobile strategy. Just look around you. How many people [...]

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